To celebrate 100 years in business, (yup...One. Hundred.) the iconic Champion Apparel opened the doors of their very first brick-and-mortar retail locations in New York, Los Angeles, Boston and Chicago. We decked the stores out, from head to toe, for the ultimate Grand Opening parties and our friends at Current Global made sure all the right VIPs were on the guest list. In each location, we had food curated and catered by favorite local spots while live mural artists and up-and-coming DJ talent added to the celebratory vibe of each event. Guests were among the very first to check out the new retail locations, as they sipped on signature cocktails, and each attendee left with a high-value swag bag stuffed with Champion goodies to thank them for coming and sharing the news with their networks. ​